Columbia Sportswear is giving away a doomsday bunker, part of attempt to return to irreverent roots

Published on: 10/30/2026

This news was posted by Oregon Today News

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Columbia Sportswear is giving away a doomsday bunker, part of the company's attempt to return to its irreverent roots.

Columbia Sportswear CEO Tim Boyle hopped behind the wheel of a semi-truck recently. His cargo: a shipping container that’s been converted into a doomsday bunker.

News Source : https://www.oregonlive.com/business/2026/10/columbia-sportswear-is-giving-away-a-doomsday-bunker-part-of-attempt-to-return-to-irreverent-roots.html

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